Serious Startup Forecast 2015

There’s pretty much a startup for everything. Do you want a new mattress? Try Casper. Do you need to have your laundry done? There’s not one, but four different startups that will take care of that for you (make that three, R.I.P. Prim). And for the all inclusive, there’s Alfred, a… [Read More]

↑ Streamer’s Log: Periscope Up ↑

As a veteran explorer of new social media networks, I recently felt there was no frontier left for me to discover. I’d seen it all, from location-based dating apps that track your every movement to gif-generating photo sharing platforms with limited audiences. Last week, however, I took my right earbud… [Read More]

Women IRL? Not Really

The other day, I was sitting at my kitchen counter, working on my laptop (read: Facebooking), and eating peanut butter toast. Considering my track record, I deserve a medal of bravery for eating or drinking anything within  feet of my laptop. However, I am a humble individual, so I enjoyed… [Read More]

How to Tell a Snapstory Worth Watching

We’re all guilty of it: the meandering, incoherent, maybe-were-actually-drunk-but-definitely-acting-like-it-because-this-makes-no-sense Snapstory. We figure: who wouldn’t want to see this Odesza concert, or an extra on-point alphet, or some other tomfoolery? Answer: everybody. Your “Snapstory” was actual drivel, I probably didn’t watch it, and even if I did, I clicked through that… [Read More]

Transmissions From Ceres, the Dwarf Planet

Earth, do you read me? My name is Dawn, and I am transmitting from the darkness of space, somewhere in the asteroid belt, the proposed last stop on this existential mission I’ve been sent on by the astrophysical bullies at NASA. You see, they’ve sent me to photograph a dwarf… [Read More]

Exploring 4chan on a Quest for Dank Memes

Don’t you ever send me a link on Gchat. Don’t. I’ve seen it. I saw it 17 hours ago and there’s nothing you can do about it. I already saw that picture of Kanye standing on top of a table to maximize his British Teen Selfies Per Minute (BTSPM). I’ve… [Read More]

Virtual Reality and Lifting the Celebrity Veil

It was unclear why back in March of last year Facebook spent $2 billion to acquire Oculus VR, the company behind the virtual reality gaming headset, Oculus Rift. The popular theory at the time was that Facebook was investing in technology of the future, and would somehow take what Oculus… [Read More]

2015 (Millisecond Attention Span)

We ask a lot of our readers here at Thelma. 500-700 words is a lot. A lot, a lot, a lot. We live in a world where six second vines, 10 item picture lists, and one-off articles that barely contain anything but sure as heck get clicked reign supreme. For… [Read More]

Pop Culture Winnows Out the Chaff

I have this friend* who, in response to anything she finds extra, vehemently asserts, “girl, do less. Just do less.” Though our friendship is rather nascent—we originally became friends drunkenly bonding over Kanye and grapefruit beer Homecoming weekend, as one does—she has had a sizable effect on both my Weltanschauung† and vernacular…. [Read More]

3 Concepts That Only Exist as Subreddits

Not everyone understands the deepest inner workings of the internet rabbit hole known as Reddit. People do know that things from the web tend to aggregate there. They know that while not all memes are born on Reddit, many of them go through their adolescence there before they enter the… [Read More]